Palflip
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Palflip

We're rewriting who gets paid on social media.

Not the algorithm. Not the agency. Not whoever already had the following. Whoever actually made something people watched — and whoever backed them to do it.

Attention used to only pay the people who already had it.

For years, getting paid from social media meant one of two things: already having a big following, or being a brand with enough budget to buy your way past everyone who didn't. Everyone in between — the creators actually making things people watch, the brands too small for an agency's attention — was locked out of the trade entirely.

Palflip opens that trade to everyone.

Any creator can turn what they're already posting into income — no following required, nobody to convince first. Any brand can put real money behind real people making real content — no agency required, no guesswork about what it bought. The two sides that used to need permission to work together now just do.